In this guide, we will take a brief look into selling on Tradera.
There are three ways to publish products on Tradera, with Sello you can publish:
- Fixed-price ads
- Store listings (Only used goods).
These are published with a start price and will run for a set amount of time specified by the seller, the buyer with the highest bid at the end of the set time period wins the auction.
This type of listing is published using three different prices:
- Auction start price - The initial price of the item.
- Reservation price - Failure to reach this price will result in the auction ending without a winner.
- Buynow price - Used to let buyers purchase the item without having to bid for it.
Auctions listings are published using the outbox in Sello, read more here.
This type of ad works just like an auction, but instead of buyers placing bids, the product will be put up using the Buynow price.
Fixed-price ads will always be published with a duration of 30 days, they are published using the outbox in Sello, read more here.
This type of listing stays active until sold out or until it is taken down manually.
These ads use the Store price.
For you to be able to publish store listings, you need to have a store subscription on Tradera. Also worth noting is that you can only have a Tradera store if you sell secondhand goods. New items can only be published using the auction or fixed-price formats.
This account type usually suits casual sellers looking to rid themselves of secondhand goods, however, all sellers get a free Sello account, regardless of the Tradera account type.
This type of account is aimed at sellers planning on selling a large number of products and can provide benefits to those who plan to do just that.
Tradera stores come in several different sizes ranging from XS to XL with the smallest accommodating a total of 50 store listings and the biggest 5000, but having a store that holds more than that is not a problem. There are also dedicated stores for sellers dealing in collector's items or items sold under a certain price. You can get a Tradera store as both a personal and a business seller, but only if you sell secondhand goods.
Contact Tradera for more information.
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